As you previously read, it’s important to communicate innovation in a way that should be:Clear Simple Direct MeaningfulIt’s a matter of fact that, even following these rules, you can lie. Sure, talking about innovation to lie means something different, it’s much closer to ...Read More

It is definite that one of the most innovative ideas of the past century was the mobile phone. Going smaller, going brighter, going smarter, this object became an inimitable friend in our every day life. Dedicated to few business men ...Read More

Genesis At the beginning it was the Network, large, vast, and free. You could browse anywhere and find things you’ve never suppose to find, or that you searched for without success year after year. All of us remember that special query ...Read More

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Innovate on Purpose: Innovation is for everyone Innovation is for everyone, but not everyone can innovate. This seems to be a quite simple assumption. Not really as you can read in this post from 'Innovate on purpose' (tags: innovation) Creativity And Innovation Driving ...Read More

Communicating innovation is as important as innovation itself.If I look at the past I can bring to you a couple of examples:WAP on mobile phones. The claim at the time was "Internet in your pocket". Quite clearly customers have really ...Read More

An old melody (first released in 1975, is it really “old”?) made by The Tubes and entitled “What do You Want from Life?” could be the hymn of a new virtual paradise, the so called Second Life place. I’ve never ...Read More

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We’re all fascinated by the bright future we’re going to have thanks to the RFID technologies. It happens monthly, somewhere and sometimes experts start all together to talk about RFID, new implementations, new tags, new performances and, obviously, new customers. ...Read More

The title "Innovation is a company culture" should be no news to innovators. Innovation is one of the most important assets for a company. It's value should be spread all over the organization or it's going to be completely useless.You ...Read More

I have a found a great article on the Gallup Management Journal written by Shelley Mika. It a great article that I strongly suggest you to read if you are into innovation.You can read the article by pointing your web ...Read More

The answer is, quite obviously, yes.Quick example: yesterday afternoon I was logged in Second Life and was looking at some stores. I then stopped by at a furniture shop were I had the opportunity to listen to a conversation between ...Read More